GM is significantly shaking up its advertising partners, hiring an assortment of new creative and media agencies to handle several key marketing aspects while keeping some of the "old guard" ad ...

In May, Meta CEO Mark Zuckerberg floated a world where AI could run the entire ad process-from making creative, targeting, and tracking sales. On a podcast with Stratechery's Ben Thompson, Zuckerberg ...

VANCOUVER, British Columbia--(BUSINESS WIRE)--Opal, a SaaS platform designed to automate back-office operations for agencies, today announced $1.5M in pre-seed funding. The round was led by Founders ...

After Jaguar launched a disastrous complete rebranding campaign last year, it has finally dumped the ad agency behind it. We’re honestly surprised this didn’t happen sooner after the storied British ...