Search remained the largest ad channel in 2025, but growth slowed as advertisers shifted spend to newer, AI-driven formats.

By Jaspreet Singh April 13 (Reuters) - Meta Platforms is projected to surpass Alphabet's Google in digital advertising ...

Growth is accelerating for the parent company of Facebook and Instagram, with increased automation improving ad performance.

NEW YORK, April 16, 2026 /PRNewswire/ -- Now in its 30th year, IAB released its 2025 Internet Advertising Revenue Report, conducted by PwC, which was first issued in 1996 and continues to serve as the ...

Meta is projected to overtake Google in global digital ad revenue by the end of 2026, driven by AI tools and Instagram Reels, ...

Facebook, Instagram, YouTube, and TikTok "capture over 90 percent of social media advertising revenues," an Omdia analyst ...

The 13.9% pop was driven by social media, up 32.6% to $117.7 billion and digital video, up 25.4% to $74 billion last year ...

The 2025 Internet Advertising Revenue Report conducted by PwC released Thursday shows despite concerns about economic and ...

Meta is expected to surpass Alphabet (Google’s parent company) in global digital advertising revenue for the first time in ...

Emarketer released data on Monday, forecasting Meta Platforms will take more ad revenue and market share than Google in 2026 ...

Global advertising body the IAB and PwC have released their ‘2025 Internet Advertising Revenue Report‘, which tracks a 13.9% increase in those revenue last year to $294.6bn a ...