The Scandi girl aesthetic is trending hard this year, and it’s absolutely perfect for fall and winter. Inspired by, you ...

Ice Pri ncess makeup is full of glam that meets Y2K’s frostiness, which makes it an ideal winter holiday look. One of its major components is the early aughts Britney Spears frosty eyeshadow finish, ...

Known for a curated intentional clutter of references from Western to coastal decor, this style remains cozy, comforting, and ...

Our guide explores the distinctions between modern vs. contemporary style, with expert insights. Learn to categorize your style or mix-and-match aesthetics.

Whether it’s pretty pinks à la Barbiecore, embracing your main character energy with romcom core, or channeling all things ...

Harajuku is a combination of many different aesthetics which is why it’s such a versatile style. It combines many elements of ...

If you’re drawn to the darkness but move through life with a relatively playful, airy approach, there’s a style that’s perfect for you: the whimsigoth aesthetic. A portmanteau of ...

“Embrace natural materials like wicker, rattan, and driftwood, which evoke that beachy vibe but pair them with autumnal ...

Aesthetics have taken over pop culture, and he thinks his app can be used to help creators monetize their style. He says he’s talking with brands and record labels about how their artists can ...