In late 2024, Amazon introduced Rufus, a generative AI chatbot that helps people shop. It was a curious move for Amazon since the company already has Alexa, which has become a household name at this ...

Amazon recently launched Ask This Book (ATB), a new feature available to Kindle iOS app users. The tool leverages AI and ...

[Stay on top of transportation news: Get TTNews in your inbox.] Amazon.com Inc. is rolling out a new AI-powered tool that will recommend a specific product when shoppers are feeling overwhelmed with ...

Amazon Prime Big Deals Days return on October 7 and 8, offering discounts of up to 40% on some of the retailer’s most popular products. Kicking off the holiday shopping season, Prime Day gives members ...

NEW YORK — Armen Kirakosian remembers the frustrations of his first job as a call center agent nearly 10 years ago: the aggravated customers, the constant searching through menus for information and ...

Amazon’s AI chatbot, Rufus, saw a surge of adoption on Black Friday, according to new data published over the weekend by market intelligence firm Sensor Tower. In the U.S., Amazon sessions that ...