We may receive a commission on purchases made from links. Your Amazon search history is a record of all the items you've looked at on the platform. This data makes it easier to reorder items you've ...

Amazon’s algorithm operates differently than most other search engines, which means you need a distinct strategy when attempting to rank on the platform versus platforms like Google and Bing. To ...

Amazon wants to boost its search bar capabilities as part of an internal effort to turn its shopping site into a better "discovery" channel.

Amazon and Google have several similarities regarding SEO and advertising. However, they behave very differently in some areas. One crucial area where Amazon stands apart is branded search. Branded ...

Amazon.com Inc. plans to bring ChatGPT-style product search to its web store, rivaling efforts by Microsoft Corp. and Google to weave generative artificial intelligence into their search engines. The ...