"Our mission is to make the experience beautiful - it just so happens to be more sustainable,” Potato Head's founder says.

"The Potato Head Studios is a resort for open engagement rather than private consumption," said OMA. ... Indonesian architect Andra Matin designed the hotel to showcase local design and craftsmanship.

The seven-acre compound includes the popular Potato Head Beach Club, which opened in 2010, and the Katamama Suites hotel, launched six years later, both designed by Indonesian architect Andra Matin.

By 2015, Katamama (renamed Potato Head Suites), an all-suite hotel designed by Indonesian architect Andra Matin, was added to the beach club. The bars and restaurants came along.