The account @preppy.guccislayqueen gained traction early in 2023 with videos that appear to ridicule the preppy aesthetic while also providing guides on how to participate in the trend.

All the Miu Miu–Obsessed Cool Girls Are Bringing Back This Early 2000s Aesthetic Trend for Summer 2025 ...

But for Gen Alpha — kids born between 2010 and 2025 — it has a whole new meaning, and it’s much cuter (and way more pink). These days, dressing “preppy” refers to wearing bright colors ...

A guide to ‘dark academia,’ the TikTok-popular aesthetic with preppy style and an intellectual focus. ... Dark academics from all backgrounds are adding them to lists of recommended reading ...

In “Sirens,” the dress codes of “The Official Preppy Handbook” are followed to a comical, Lilly Pulitzer-laden T.

Preppy is a slang word that means colorful, frilly clothing. Here's how a new generation uses it.