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In 1960, Coca-Cola introduced 12-ounce steel cans to make its drinks more portable. In 2011, Coca-Cola's holiday packaging was met with disdain by consumers. For the first time, regular Coke was ...
Coca-Cola has launched its new “Classic” campaign, celebrating the brand’s presence in some of the world’s most beloved books ...
Coca-Cola is bringing back its anticipated "Share a Coke" campaign, tailored for today’s new generation of consumers and ...
The 1985 launch of New Coke was the result of the cola wars between Coca-Cola and Pepsi. It didn't work out as Coca-Cola intended.
Credit: Coca-Cola As well as featuring names on bottles and cans, the updated version of the campaign introduces a host of digital features. An QR code takes the customer to a digital platform ...
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