The word mission or vision did not appear in the video, but it was all about the company’s mission and vision. And the best thing: their employees loved it. Advice 2: Don’t try to stick to the ...

A mission is a statement of why an organization exists. It should be short and very clear. Even big companies have mission and vision issues. Take The Walt Disney Company. Disney used to have a ...

Once I started my company, I realized the importance of mission, vision, strategy and values. I'll share my understanding of these concepts and why each is essential.

Company culture” is more than just a buzzword that you hear at business meetings and seminars. Or at least it should be!

The mission and vision statements of a company help direct the organizational strategy. Both provide purpose and goals, which are necessary elements of a strategy.

In fact, I’ve been known to quiz new hires on the mission – whether at a company offsite or during a company-wide presentation. The vision, I think, is emphasized a bit less.

When company leaders design new vision and mission statements, they must clearly communicate them to employees to keep everybody on the same page, moving forward.

Image: Shutterstock Often, smaller, agile teams that businesses start out with truly believe in the vision and mission of their employer. But scale and growth can hamper this commitment.

Executives, leaders, managers, and consultants love talking about mission, vision, strategy, and tactics; all concepts that are widely discussed but also widely misunderstood. Challenge someone to ...

The company’s vision and mission and its core values are important elements in its strategic direction or transformation to move ahead and remain relevant in its industry. Vision statements should be ...