DETROIT - The numbers are in. 275,000 people attended the Detroit Auto Show over its 11-day return to January. How does that compare to the last time the event was held in January back in 2019? Around 770,000 people attended that show. According to Auto Show officials, the event had a $370 million impact on the area.

The last January show in 2019, which had 774,179 visitors, marked the turning point for the Detroit show when it came to releasing attendance figures. That number disappointed at the time, as it marked a drop of 35,

Needless to say, it wasn’t worth attending and we openly questioned whether or not the Detroit Auto Show was dead. We’re getting a resounding answer today and it’s time to b

The event this year had an estimated economic impact of $370 million, according to David Sowerby, Ancora managing director and portfolio manager.

Over 11 days in January, the 2025 Detroit Auto Show drew 275,000 attendees, making it one of the largest auto shows in the U.S., according to the Detroit Auto Dealers Association in Troy, the official show host.

Detroit Auto Show organizers announced attendance numbers for the 2025 show as it returned to January. According to officials, there were 275,000 attendees over the 11-day event - which took place in the middle of January.