Diageo, the London-based spirits giant that owns more than 200 brands, on Friday unveiled the “world’s lightest whisky glass bottle,” a 70-centiliter Johnnie Walker Blue Label Ultra.

Liquor brands like Grey Goose and Diageo want in. Story by John Kell • 4mo. S ports and spirits have long been sideline companions, but beer has traditionally dominated the game-day menu.

Diageo (LSE: DGE) has been a horrible investment to own over the past five years. Since topping out at just over 4,000p in ...

Diageo, the world's largest liquor company, agreed Monday to buy the Bushmills Irish whiskey brand from Pernod Ricard of France, and received an option to acquire a New Zealand wine business.

Bundaberg Rum is experiencing “a glow-up”, introducing a host of new flavour innovations as the brand chases new, younger ...

In recent years, Diageo has been gearing its portfolio toward more premium brands in fast-growing categories while selling off lower-value brands. In the medium and long term, we expect this ...

According to CNBC in June 2023, Diddy sued the liquor giant in 2023 over alleged racial discrimination toward his brand. However, the lawsuit was settled in 2024.

With the deal, Ritual will join a collection of brands that comprise much of a typical bar’s liquor shelf. Diageo is the parent of Bulleit, Casamigos, Guinness, Crown Royal and others.

Diageo India's acquisition of a majority stake in Nao Spirits is underway. The enterprise value is estimated at Rs 130 crore.

The CEO of Diageo's Indian business has been summoned by New Delhi anti-corruption police investigating billing and discount practices involving government agencies running liquor retail shops ...

Liquor brands like Grey Goose and Diageo want in. From branded cocktails at stadiums to high-profile ad campaigns, spirits companies are rewriting the rules of sports sponsorships.

Liquor brands like Grey Goose and Diageo want in. John Kell . Sat, Dec 7, 2024, 7:01 AM 6 min read. ... That’s changing as liquor brands make strategic plays to win over sports fans, ...