Coca-Cola Energy had the unfortunate luck of being launched in early 2020 (with a big PR push during Super Bowl 2020) mere weeks before the COVID-19 pandemic forced the entire world to go on lockdown.

Coca-Cola is jumping into the energy drink market for the first time, lining up a battle with giants such as Red Bull and Monster. Taste is driving this new venture. A total of four varieties ...

Coca-Cola wants to be a “total beverage company.” It’s hoping a new energy drink will help it get there. The company recently said it is considering adding a new drink, Coca-Cola Energy ...

Coca-Cola Energy: It may not the apple-flavored Coke that’s sweeping Japan, but at least it’ll be available stateside. Coca-Cola announced on Tuesday that it will be bringing its first-ever ...

Coca-Cola fans, prepare to be hyped. And really, really energized. The brand with the iconic red and white label has its sights set on producing its first line of energy drinks. On Friday ...

Also coming down the Coke conveyor belt — starting in Europe — is a Coca-Cola energy drink, which is set to launch in April. (A “Frozen Coke” in a squeezable pouch is currently available ...

Coca-Cola's update of the visual identity for its Bodyarmour energy drink feels like more than a mere refresh, but it isn't going as far as to rebrand its strategy or values: it's amplifying them.

Once marketed as an alternative to Coca-Cola and Pepsi, Jolt Cola will now join the crowded energy-drink market with the likes of Red Bull, Monster and Celsius. It will be marketed as a nostalgic ...

Jolt Cola, the soda brand that gained attention in the 1980s for offering “all the sugar and twice the caffeine,” is heading back to stores in 2025. This time, it’s promising more than twice ...