Harsh Goenka is the chairman of RPG Enterprises. For years, Fevicol, the popular adhesive brand, has been known for its classy yet quirky television commercials. But it has now proved it can be ...

To celebrate 60 years of operations, Fevicol has unveiled a new campaign that captures its bonding qualities. Conceptualised by Ogilvy, Pidilite’s creative agency partner for over three decades, the ...

When Cersei Lannister, Queen of the Seven Kingdoms in HBO’s telly series ‘Game of Thrones’ said, “I wanted those elephants” in season seven’s premiere episode, the Internet got a new meme. Lannister, ...

Balvant Parekh, born Balvantray Kalyanji Parekh, hailed from Mahuva, Gujarat. His early life was marked by modest means, but his aspirations were far-reaching. During the Indian freedom struggle, ...

Marking the occasion of completing 60 years, Fevicol on Monday unveiled a campaign that resonates with the target audience and shows that loyalty for the brand has stuck through generations. Since its ...

Fevicol, the adhesive brand which promoted the concept of strong bonds, has launched a heartwarming campaign after touching the 60 years milestone in its quintessential humorous execution. The 60-year ...

The Louvre Museum in Paris was recently robbed in broad daylight. In the context of the heist, the Fevicol ad shows how its strong glue could have saved the Louvre Museum. The brand is known for ...

Asked which is her favourite, Munni or Fevicol se, she said: "If you tell me to choose between my daughters Diva or Anya, how can I?" "I feel happy because we work really hard. Kareena has worked ...

Pidilite Industries, makers of the Fevicol brand, has acquired the naming rights for Marol Naka Metro Station, a key interchange point in Mumbai’s expanding Metro network. Fevicol’s new association ...

New Delhi, Dec 5: `Dabangg' is back with an upsurge in the number of Salman fans, magnetizing `Munni lovers' and making them fall for the fresh item song `Fevicol se'. Item songs like these have New ...