Wall Street Journal

Shopping for Tweens Is a Nightmare. These Brands Want to Fix That.

Ariella Maizner started sewing at age 6. By 9, she was making clothes for herself and friends. That hobby became the launchpad for her tween clothing line, Theme. At 10, she was showing off her ...
SheKnows

Walmart’s New Tween Fall Clothing Collection Is Packed With Back-to-School Must-Haves for as Little as $5

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. Walmart’s tween section is packed with fall necessities, from ...
New York Magazine

There’s a New Sweater on Tween Row

Is this the new “It” sweater, taking over for the $38 dupe of Polo Ralph Lauren’s American-flag sweater that they told me ...
Business Wire

Walmart Announces New Collaboration with Tween Brand Justice – Just in Time for Back to School

BENTONVILLE, Ark.--(BUSINESS WIRE)--Today, Walmart announced a new collaboration with the Justice brand, bringing its popular tween assortment to even more girls just in time for back to school. With ...
Long Island Press

Roslyn mom turns daughter’s wardrobe struggles into global tween fashion brand

When Roslyn resident Shari Fine launched KatieJNYC in 2017, it wasn’t with a business plan or a team of advisers. It was with a sewing machine, a sharp eye for fashion, and her daughter Katie’s ...
SheKnows

This New Tween Line at Walmart Has Preppy Skirts, Denim Jackets & More—Starting at $7

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. Weekend Academy was designed just for tweens. And its ...
Business Insider

I saved my babysitting money for years and used it to start a clothing company. Last year, we did more than $1 million in sales.

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