Much of the early but still influential thinking around optimal frequency stems from Herbert Krugman. While at GE in the 1960s, Krugman developed the "three hit" theory of frequency. It said that ...

A new administration is coming into office in the U.S., and it remains to be seen how this change will impact Frequency's legacy business and funding for quantum sensor research. The company ...

Similar scenarios can pay out in research, marketing, and the criminal justice system, among other domains. Can the frequency illusion influence mental health? Created with Sketch. The frequency ...

Average frequency: Research has indicated that couples in their 40s tend to have sex between once a week and several times a month. This range can be considered healthy if both parties are ...

How often do you poop? New research suggests that the frequency of one's bowel movements may be linked to their long-term ...

The use of medically recommended cannabis by adults is associated with a higher prevalence of cannabis use disorder vs ...

Because of climate change, harmful algal blooms are increasing in frequency and intensity. New science helps demystify the frequent harmful algal blooms in the Pacific off the coast of Chile by ...