The drinks business believed the use of colour associated with alcohol-free products and its overall sentiment meant it was clear the ad was for Heineken 0.0. However, Heineken acknowledged the logo ...

A complaint had been lodged with respect to an online advert that appeared in July, featuring Formula One racing driver Max Verstappen holding a bottle of the Heineken 0.0 alcohol-free beer.

Heineken UK has said it is “disappointed” after an advert for its Heineken 0.0 alcohol-free lager was found to have breached marketing guidelines.. The paid-for social media advert, which featured ...

Heineken 0.0 Logo. After three successful years across the globe, Player 0.0 now aims to bring U.S. fans together for a one-of-a-kind mobile, simulated racing competition.

Heineken’s campaign aims to dispel some of the myths around those who don’t drink at a time when many consumers are abstaining from alcohol during Dry January. In a reflection of a broader yearlong ...

Dutch brewing company Heineken has launched a global campaign designed to tackle the stigmas around social acceptance of choosing non-alcoholic beverages. Titled "0.0 Reasons Needed", the campaign ...

With Heineken® 0.0 also featuring directly in the film, the partnership marks the brand’s natural place in the world of FORMULA 1®, having been a sponsor since 2016. As F1® experiences a cultural rise ...

Today, Heineken, the leader in zero alcohol beer, announced it will be transforming its category-leading Heineken 0.0 in a nod to a 0-0 tennis score, celebrating moderation at one of tennis' most ...

Dive Insight: Heineken is no stranger to using gaming to promote its products to younger consumers who have shown an affinity for the hobby. The beer maker previously created a matchmaking platform to ...

Heineken said it has invested some €30 million in its 0.0 brand since launching here in 2018. Ian Curran. Fri Dec 20 2024 - 09:48. Heineken has said its draught zero-alcohol beer will be ...

Heineken UK has been ordered to not repeat an advert using Max Verstappen in its current form after a complaint was upheld against it. default-output-block.skip-main The Inspiration for Pub Success ...