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After a year of sweatshops scares, steep price hikes and a brewing trade war, luxury brands are working hard to rebuild trust through storytelling that emphasizes craft and heritage.
The concept of Industry 5.0 presents a transformative opportunity for industries to recalibrate their focus, aligning ...
Everyone in luxury recognizes that the retail store must be more than a place to buy products; it must be an immersive brand experience. The front-line retail brand employees are the ones who can ...
Luxury brands are putting out more affordable and smaller accessories as they seek to generate store traffic to counter ...
L'Objet founder and creative director Elad Yifrach explains how he built his brand and led his company through 20 years of craftsmanship.
Gen Z could account for nearly a third of luxury purchases by 2030, Bain reports. Yet, after COVID-19, many brands neglected younger consumers to focus on the uber-wealthy. Experts say they must ...
Emma Lane of Revolt explains how luxury brands can best flex to meet today’s shifting consumer expectations. TikTik trainspotter Francis Bourgeois brought added relevance to the campaign for ...
Despite economic challenges, luxury brands that prioritize cultural relevance and inclusivity have seen a 12% rise in brand loyalty among Black millennials and Gen Z consumers. Entrepreneurs like ...
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