Welcome to the final installment of our promotional video mini-series. We’ve covered everything from the equipment and practicalities of shooting and sharing promos, to gaining market share, and ...

If your video requires a script, these tips will help you write one in a style that appeals to your intended audience. By focusing in on your YouTube video’s goal and creating a storyboard for the ...

HubSpot, the inbound marketing and sales platform, conducted research around video content that found 54 percent of respondents (your potential customers) wanted to see video from brands they support.