Mountain Dew revealed their "new visual identity" on Tuesday -- including dropping the "MTN" abbreviation it took on in 2009 and bringing back the full "Mountain" to the brand name.

Tapping into nostalgia, the new logo marks the return of “mountain,” which was dropped in 2009 as part of a larger rebrand of PepsiCo’s soda portfolio, which also included a refreshed look ...

Mountain Dew's logo history. Mountain Dew. Mountain Dew has gone through six logos over the last 76 years, with the first reflecting its Southern, moonshine-adjacent roots.

Last year, Mountain Dew retired its jagged, abbreviated “Mtn Dew” logo introduced in 2009 for a new logo that spells out the citrus soda brand’s entire name. If the old visual identity was ...

Mountain Dew is getting a logo and label makeover in 2025. The new design has references to the drink's past and its current outdoorsy identity.

Mountain Dew’s new logo also includes small text reading “Est. 1948” over the “W” in its brand name, a nod to the year the trademark was officially established.

The shirt features bespoke patches and vintage-inspired details, including original Mountain Dew fonts and logos. It will be sold exclusively on TikTok Shop in a bundle with two 10-packs of Mountain ...

Mountain Dew, which has been going by "Mtn Dew" since 2009, is refreshing its entire brand identity by revisiting its past — and once again going by its full name. Here's what's changing.

Mountain Dew is returning to the mountains with a revamped visual identity, according to information shared with Marketing Dive. A new logo includes the brand’s eponymous topography, along with a ...

"Mountain Dew is reclaiming the mountain with a new logo and visual identity that is synonymous with adventure, celebrating the great outdoors." The rebrand aims to draw attention to the outdoors.

Tapping into nostalgia, the new logo marks the return of “mountain,” which was dropped in 2009 as part of a larger rebrand of PepsiCo’s soda portfolio, which also included a refreshed look ...