Indian conglomerate ITC has completed the acquisition of a 10.07% stake in D2C mother and baby platform Mylo's parent Blupin Technologies.

The frequency of buying baby care products varied among parents, with 54.7 per cent purchasing these items every 1-2 months, while 24 per cent made purchases once in 2-3 months.

To further broaden its position as a one-stop solution for mother and baby care, Mylo has raised $17 Mn in its Series B funding round led by W Health Ventures, ITC Ltd and Endiya Partners.

NEW DELHI: ITC Ltd., on Thursday said it plans to invest ₹39.34 crore to acquire a 10.07% stake in Blupin Technologies Private Ltd. which owns the direct-to-consumer mother and baby platform ...