From managing news briefings to preparing statements on key issues, Leavitt plays a pivotal role in crafting the messaging that shapes public perception of the government’s actions.

Internet users claimed Leavitt said, "They want you to panic, but Trump wants you to remember Jesus didn't have electricity either."

In late January and early February 2025, a rumor spread online that White House Press Secretary Karoline Leavitt cited the life of Jesus as a reason Americans shouldn't worry about the possibility of Canada cutting off electricity imports in response to U.S. President Donald Trump's tariff policy.