Robust project management is essential in any manufacturing business, particularly where strict regulations and complex ...

The marketer's perspective on the customer has changed significantly over the last decade. Brands used to gaze from above on a faceless sea of prospects; now, brands come face-to-face with customers ...

The four timeboxed, ordered steps that the Scrum process defines are as follows ... Scrum doesn’t attempt to provide answers to every product development challenge a team will encounter, nor does it ...

With the fast pace of technology mania that we are witnessing in today’s world, optimizing your software development process is how you attain the proper quality output within a short period. You can ...

"Managing the New Product Development Process: How Japanese Companies Learn and Unlearn." In The Uneasy Alliance: Managing the Productivity-Technology Dilemma, edited by R. Hayes, K. Clark, and C.