The marketer's perspective on the customer has changed significantly over the last decade. Brands used to gaze from above on a faceless sea of prospects; now, brands come face-to-face with customers ...

"Managing the New Product Development Process: How Japanese Companies Learn and Unlearn." In The Uneasy Alliance: Managing the Productivity-Technology Dilemma, edited by R. Hayes, K. Clark, and C.

In the world of product development, artificial intelligence (AI) has become an indispensable tool for scaling up operations and improving efficiency. Rajeshkumar Rajubhai Golani, a software engineer, ...