In fact, there’s a shampoo and conditioner system designed to address the unique needs of natural gray and blonde hair: ...

However, a lesser-known fact is that the shampoo similarly affects gray hair. If you have gray hair, incorporating a purple shampoo into your hair-washing routine can keep your strands looking ...

Thankfully, purple shampoos can quickly tone blonde, gray, and brunette hair at home. I’ve tried a bunch of them over the last five years, though I’ve yet to find one that doesn’t make my ...

Before using a purple shampoo, wash your hair with a clarifying shampoo. This will help remove any existing product buildup, which could prevent the purple shampoo from properly absorbing.