The A-List agencies are navigating a shifting advertising landscape and thriving financially by innovating and embracing ...

Best Buy Ads, the big box tech retailer’s advertising arm, announced the launch of a new offering called Social+.

One key player in this shift is the retail ad network, a powerful tool that can help retailers engage with their audience effectively. By grasping what a retail ad network is and how it works ...

Dooley Tombras told Knox News how thoughtfully implementing AI and global growth earned the Knoxville advertising company Ad Age's Agency of the Year.

Inmar Intelligence will offer advanced in-store advertising solutions for consumer packaged goods partners at Ahold Delhaize ...

R/GA has completed its buyout from advertising holding company IPG, to once again be an independent company. After 23 years as part of advertising and marketing services holding company IPG, creative ...

Resist the urge to jump on a bandwagon and build a retail media strategy that will stand the test of time (and grow alongside ...

Read on to learn: Retail media is when a retailer offers advertising capabilities and services, similar to what media outlets such as publishers and television networks have done for years. Image ...

As of July 2022, Kroger Precision Marketing is one of the top three retail media networks, not including Amazon, according to ad agency Tinuiti. "They've been making major advances, backed by ...

Ad holding company giant WPP is continuing its consolidation by folding its retail agency network Geometry Global into VMLY&R, three people with direct knowledge of the matter said. Word inside ...