A professor of marketing at Northwestern University's Kellogg School of Management said most ads were in development during ...
Many of the biggest companies in the U.S. will spend millions to air a Super Bowl commercial. Which brands are on the list?
At about $7 million for a 30-second spot, nearly 40 companies are advertising in Super Bowl 59. See which ones here.
Super Bowl LIX had a clear winner on the field, but victory for brands was more hard-won. Many aimed for impact, but did they deliver? Autodesk CMO Dara Treseder offers hot takes on this year’s ...