A few Gibson Brands guitar customers are getting a special and custom Christmas delivery this year. To the customer’s surprise, Gibson and Sweetwater decided to remake the guitars.

Ordering an electric guitar online will usually lead to a nervy few days at the best of times, but when this metal fan’s swanky new Jackson guitar failed to turn up after three weeks and ...

Online music instrument and gear sales rose dramatically in 2020. "We're now selling a thousand guitars every day," says Sweetwater's CEO.

iscover the best Sweetwater Black Friday guitar deals of 2024! Save up to 60%-80% on top picks, including the best guitars in the market.

FORT WAYNE, Ind. (WANE) — A batch of limited edition Gibson guitars valued at $95,000 that was headed for Sweetwater of Fort Wayne was stolen off a delivery truck outside Indianapolis last week.

Well, the big day is over, but Sweetwater isn't putting an end to the deals. In the epic Cyber Week Sale, Sweetwater is offering musicians some phenomenal discounts of up to 70% off music gear, but ...

Sweetwater's Labor Day sale strikes the right chord with a mind-blowing $1,300 off B.C. Rich and up to $600 off select D'Angelico and Guild semi ... huge savings on your favorite guitar brands!

Sweetwater CEO Mike Clem admires the newly refreshed PRS 2024 Custom 2408 electric guitar model, with updated Tuning machines and pickups, showcased at Sweetwater’s first GuitarFest.

The Martin x Sweetwater Select Sean Daniel 00X2E is more than just a well-built, thoughtfully designed acoustic-electric—it’s an instrument with personality.

Alongside Sweetwater.com and Amped Guitar Learning it is giving new users three months of free Premium Access Membership to Amped's iOS app that uses a system of Audio Augmented Reality. There's a ...

This metal fan ordered a new guitar from Sweetwater – but it ended up with the Slipknot guitarist. Matt Owen. Wed, April 16, 2025 at 10:47 AM UTC. 2 min read.