In this excerpt from Lizhi Liu’s new book, “From Click to Boom,” the author explores how Taobao tried to democratize its ...
These Chinese womenswear brands, which have emerged from the digital platforms, are striving to redefine the industry ...
Taobao topped Singapore's App Store charts after launching an AI-powered English version, enhancing accessibility for ...
Leveraging national subsidies, government consumption vouchers and Taobao’s Billion Subsidy programme, the holiday campaign ...