There were a few others who picked up on the possibility it wasn't just an accidental stain. Sure enough, a few minutes later, up popped this ad: Congratulations, Tide. Job well done.

Procter & Gamble's talking-stain ad, which made its debut on Super Bowl Sunday, sends viewers to a Tide To Go Web site--www. mytalkingstain.com--where they are greeted with games, prizes (1,000 ...

Joe Montana showed up as a food stain in Tide's Super Bowl commercial. In the ad one guy drops some food on his white Montana Jersey while watching a game, and just like the shroud of Turin, San ...