The Trung Nguyen Legend website, which I strongly recommend spending a few minutes perusing, is a mishmash of life-affirming axioms, coffee-related quotes from the likes of Kierkegaard and Stephen ...

Popular Vietnamese coffee shop Trung Nguyên Legend Cafe is opening its first U.S. store in Westminster at 9039 Bolsa Avenue on Thursday, September 21.

When Dang Le Nguyen Vu isn’t running Trung Nguyen Corp. from its base in Ho Chi Minh City, he might be found at his vast retreat in the coffee-growing Central Highlands, where he has a choice of ...

On September 21, the first Trung Nguyen Legend Coffee World space of Trung Nguyen Legend Group, a premium coffee brand originating from Vietnam, officially opened at Taikoo Hui Trade Center, 699 ...

Vietnamese coffee giant Trung Nguyen may have an opportunity to recover its domestic business as US-based Starbucks has just announced ... Hangzhou, Suzhou, and Nanjing, with the revenue target of ...

The store, located at Taikoo Hui, a vibrant area in China’s biggest city, was opened Wednesday after Trung Nguyen Legend set up a representative office in China and 10 years after starting exports to ...

Trung Nguyen coffee group opened a representative office in Shanghai, China on the afternoon of November 23, marking its development in the world market. Richard Khoo Hye Koon, director of the ...

Trung Nguyen Group Corp., Vietnam’s biggest coffee retailer, wants to buy bean roasters in the U.S. and open shops in Seattle, New York and Boston this year, just after Starbucks Corp. debuted ...

E-Coffee shops, first launched in 2017 and dubbed the placefor energy coffee that changes life by the company, sell not only coffee butalso coffee-making equipment. Trung Nguyen coffee products have ...

The board of directors of the company has three members - Thao, Vu and a representative of Trung Nguyen Corporation, but Vu alone called meetings to discuss her dismissal. Furthermore, the charter of ...

The first Trung Nguyên coffee shop opened in Ho Chi Minh City in 1998, and by 2010 there were more than 1,000 across Vietnam. Trung Nguyên has also diversified into decaffeinated and instant ...

The CEO exhorted Trung Nguyen’s leaders and staff to do everything differently from other companies in the world. “Brothers and sisters, you have to start by revolutionizing yourselves,” he said in a ...