Uber has a new logo and lots of people hate it. Instead of the stylized white and black "U," the new design features an image that the company calls the "atom and bit." While a few offered praise ...

Ride-hailing company Uber has a new logo—and it requires an explanation.. In short, it’s inspired by the “bit” and the “atom,” both building blocks of technology and the world, Uber ...

As of Friday, there were 229 entries submitted and Lynch said “at least a dozen” were better than what Uber’s new logo and icons. Uber’s logo and typeface before the change.

Uber unveiled a new logo and app icon on Tuesday. The new look debuted alongside the latest Uber app update, version 2.118.8. Uber's new app icon is already causing quite a stir on Twitter, with ...

Uber unveiled a new logo and app icon on Tuesday. The new look debuted alongside the latest Uber app update, version 2.118.8. Uber's new app icon is already causing quite a stir on Twitter, with ...

The circular logo introduced in 2016 is gone. The company dropped it in favor of a new text-only version that starts rolling out to Uber’s apps today.