While violet hits your eye with a specific wavelength, purple only exists in your perception — a clever construct built from ...

It also pairs well with warm whites, soft pinks, and shifts well into the cooler seasons, too.” Warm, cozy colors are a major ...

The long-awaited reveal of YETI’s new color has come to an end - welcoming Ultramarine Violet - a deep shade of purple/blue that resembles the sea. YETI released dozens of fan-favorite products ...