As for the symbol part of the logo — or the “spark,” as Walmart refers to it — it contains a color palette of True Blue and Spark Yellow that “leans on the retailer’s most recognizable ...
"I stopped buying all bags new." Walmart sparks controversy with $102 knockoff version of luxury status symbol: 'Will break ...
Walmart is known for many things, but impulsiveness isn't remotely one of them. Instead, it carefully considers any major ...
The symbols were discovered by a mechanic at another Wal-Mart, who confirmed that the symbols were written in a blue sealant that is common to Wal-Mart repair shops. Jessica mentioned that the ...
Walmart recently updated their logo after 20 years, calling it a "refreshed" look, but some people are not convinced.
In its online "brand center," Walmart applauded its colour palette (true blue and spark yellow), font ("everyday sans") and trademark "spark" symbol, calling the latter "a beacon that guides ...
“The Spark is our most iconic symbol and the quickest shorthand for the Walmart brand, radiating energy and optimism wherever it appears,” Walmart explained. Walmart’s colors will remain ...