The Kentucky Derby, a prestigious and popular event that attracts high-society individuals, was the perfect event with which to associate Brown-Forman's most premium brand: Woodford Reserve.

The Kentucky Derby’s famous Mint Julep has four ingredients. Arguably the biggest star doesn’t even show up in the signature ...

Bourbon brand Woodford Reserve has its own tradition to commemorate the 151-year-old Kentucky Derby through art, though it ...

Here's a look at the three new specialty drinks heading to Churchill Downs Racetrack just in time for the 2025 Kentucky Derby ...

Woodford Reserve is the official bourbon of the 2025 Kentucky Derby, and in 1939, the mint julep became the official drink of the horse races at Churchill Downs. We asked the brand for some of ...

Churchill Downs has partnered with numerous well-known brands to bring guests new experiences at the races this year. Here ...

Churchill Downs Racetrack ("Churchill Downs") announced today an exciting slate of partners and on-site brand experiences for ...

Woodford Reserve has been the official bourbon of the Kentucky Derby since 1999, a partnership that will last at least until 2027 (and quite possibly beyond that). In addition to the recent ...

Churchill Downs outlined its slate of partners and on-site brand experiences for the 151st Kentucky Derby on May 3. This year's food and beverages sponsors include: Brown-Forman returns as a premier ...

Woodford Reserve has relaunched its Mint Julep Charity Cup program for the 151st Kentucky Derby, featuring $1,000 and $5,000 cups. This year's program honors legendary fillies Regret, Genuine Risk ...