Charmin has a new take on how toilet tissue tears. The Procter & Gamble brand this month begins a nationwide rollout of Ultra Soft rolls with scalloped edges – instead of the traditional ...

Charmin has announced a new design in its toilet paper for the first time in 100 years — and it’s not what you think. The mega-brand announced on Monday, Oct. 2, that the Ultra Soft rolls of ...

What on earth was going on? The roll came from a fresh 24-pack of Charmin Ultra Soft, the same brand I always buy, on the grounds that if there’s one area of your body where it’s worth it to ...

CINCINNATI--(BUSINESS WIRE)--Charmin has been secretly testing a big innovation for their Ultra Soft rolls. Some lucky consumers have even gotten it in-store through a secret test. But now ...

Charmin Ultra Soft Smooth Tear hits stores nationwide this month. Zoom in: Consumers’ top complaint to call centers "has been the uneven tears from the square shape," Gregg Weaver, a senior ...

(CNN) - Charmin is rolling out a change in its toilet paper rolls. The brand is introducing Ultra Soft rolls with scalloped edges nationwide this month. The perforations between the squares are ...

Charmin has announced a new design in its toilet paper for the first time in 100 years — and it’s not what you think. The mega-brand announced on Monday, Oct. 2, that the Ultra Soft rolls ...

Charmin has announced a new design in its toilet paper for the first time in 100 years — and it’s not what you think. The mega-brand announced on Monday, Oct. 2, that the Ultra Soft rolls ...

CINCINNATI – Procter & Gamble announced Monday a breakthrough in technology that will change the shape of toilet paper in its Charmin Ultra Soft rolls. The redesign involves replacing the ...

Ahead of Valentine’s Day, Charmin Ultra Soft Smooth Tear is helping Prevent the Dump and keep relationships rolling. According to a recent survey 1, 1 in 5 people know someone who dumped a date ...

Charmin Ultra Soft Smooth Tear is Rolling Out to Stores Now for a Smoother and More Enjoyable Go CINCINNATI--(BUSINESS WIRE)-- Charmin has been secretly testing a big innovation for their Ultra ...