The advertising war continues between Welch’s Fruit Snacks’ maker Promotion In Motion (PIM Brands) and Mott’s Fruit Flavored Snacks’ maker General Mills with the BBB National Programs’ National ...

Welch’s Fruit Snacks Tuesday (May 14) launched its largest-ever ad campaign, “Wholly Fruit,” that includes the brand’s first TV commercial, per details shared with Marketing Dive. Celebrity chef ...

The Mott’s Snacks & Stories Mobile Library is Bringing Stories to Life in Book Deserts Across the U.S. this Fall With nearly 45% of children in the U.S. living in book deserts with limited access to ...

The inaugural flavors are inspired by the brand's strawberry and mango smoothies. General Mills Convenience launches a new line of smoothie-inspired fruit snacks. Jamba Fruit Flavored Snacks, inspired ...

When it comes to snacktime, you have a lot of options to choose from in the grocery aisle, but that doesn’t mean they’re all good for you to eat (or that your little ones will actually eat them).

Designed for convenience stores, the peg bags come in Assorted Fruit and Tropical Fruit varieties. General Mills Convenience brings its popular Mott's Fruit Flavored Snacks to convenience stores.

The Mott’s Snacks & Stories Mobile Library is Bringing Stories to Life in Book Deserts Across the U.S. this Fall MINNEAPOLIS--(BUSINESS WIRE)--This fall, Mott’s Fruit Flavored Snacks is launching ...