Horizon Holdings' Mazen Jawad said, "Horizon FCB in the MENA region remains strong and continues as is" despite the Omnicom ...

ICONS. by CRUSH will be a curated division representing world-class artists, speakers, creators, leaders, athlete and ...

Women’s sport is becoming a brand-building arena defined by cultural momentum, and marketers are leveraging this ‘untapped ...

Designed to future-proof talent, Potentialis aims to offer Publicis Groupe Middle East's teams confidence, structure and ...

Ali Rez will be President for the Impact Jury; Akanksha Goel for the Creator Content Jury; and Gush Mundae for Packaging ...

Highlighting Doux Chicken as proudly Saudi, the creative angle focused on portraying the chicken as living in line with brand ...

Designed with rider culture in mind, the Indian Motorcycle campaign's visuals and language spoke directly to bikers, offering ...

Al-Huzaimi's podcast is available to brands via Podeo and listeners across its distribution channels and all major podcast ...

Stranger Things lands in Abu Dhabi as Millie Bobby Brown helps Yas Island bring the universe off-screen in an immersive ...

OSN+'s Teresa Antas Rio says the next phase of entertainment belongs to brands that make choice feel effortless.

SMC Vibes announced its strategic partnership with Starbucks, operated by Alshaya Group in MENA for three years.

Smartifai’s Vineeta Vijan shares how AI is transforming storytelling into story sensing, and helping brands evolve into ...