Marketers such as Procter & Gamble and Bayer Healthcare are taking a closer look at their ad tech relationships.

For a new campaign, a celebrity star can feel like a need-to-have, especially if you’re a QSR brand that doesn’t have decades of equity invested in its own signature characters and assets. But we’re a ...

A click in Creative Studio enables a conversational chat that provides access to the AI-powered tool. The agent will ask for ...

Geared toward small businesses, the agent can handle everything from suggesting product taglines to generating custom music and voiceovers.

Some online platforms have already said that new rules applicable from October are unworkable. View on euronews ...

Equativ, the end-to-end media platform, has announced a new strategic partnership with Trainline, the European independent rail and coach travel app. Thanks to ...

The new name was inspired by the eye charts used for testing vision. Those charts rely on the same nine letters, arranged in different ways, to reveal what is missing and bring it into focus. This ...

New AI advertising service provider announces open access to all users, enabling AI integration with traditional advertising ...

Tom Morton led the strategy departments at some of ad land's biggest agencies before setting up his own consultancy. Here, he ...

Recent staff losses at the Federal Emergency Management Agency, including the departure of two dozen senior leaders, could compromise the agency’s ability to respond to natural disasters this year, ...

VIENNA (AP) — UN report seen by AP says UN nuclear agency and Iran haven't agreed on resuming inspections of sites affected by the war.

Source: The companies. Note: Companies had to be locally headquartered to qualify. Ranked by 2023 metro-area public relations revenue © 2025 American City Business ...