The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

Developed by WPP Open X, "Classic" highlights the brand’s role in literary culture by replacing typed mentions of “Coke” or “Coca-Cola” on the page with the brand’s popular red logo.

The new Coca-Cola mural on the side of Ice Cold Hydraulics in Disney's Hollywood Studios appears to be complete.

After years of speculation and high-profile ownership, the iconic former Coca-Cola bottling site near Houston’s West ...

Coca-Cola is reviving its iconic “Share a Coke ... s bottles and cans into personalized keepsakes and replacing the logo with popular first names. Now, as Gen Z seeks out more authentic ...

The campaign, which Coca-Cola calls “legendary”, involved the brand swapping out its logo for personalised names in its signature typeface. The campaign was credited with boosting Coca-Cola’s sales.

Bearish flow noted in Coca Cola with 16,202 puts trading, or 1.1x expected. Most active are 4/25 weekly 71 puts and 4/25 weekly 74 calls, with total volume in those strikes near 3,400 contracts.

With a yield of 2.83%, Coca-Cola’s dividend is still safe.For one, the company has a stable 63-year history of dividend payments. It just paid out a 51-cent dividend ($2.04 annualized) on April 1.

A new work leans into the brand’s place in literary history, but with media strategies shifting fast, Coca-Cola’s quieter move arrives at a noisy time. Coca-Cola classics in literature / Coca ...