Bentley has revealed a new design of its famous winged "B" logo. The new design is the fifth iteration of the Bentley logo ...

Bentley’s design DNA has always leaned into heritage, especially when it comes to its iconic “Winged B” emblem. Still, even ...

Bentley unveils the fifth iteration of its historic Winged B logo. The modernized embled will make its debut on an ...

Sonic branding has exploded onto the design scene in the past year, so it comes as no surprise to me when a new brand hops on ...

And if a company’s goal is to use its logo to communicate boldness as a brand attribute, the single most obvious, literal, no-brainer way to do so is to just put it in bold.

Along with the proliferation of AI companies has come a proliferation of AI company logos. The fascinating thing, highlighted by several publications, is that many of these logos look near-identical.

The Pittsburgh Paints Company (“Pittsburgh Paints Co.” or “the Company”) today unveiled the Company’s new logo and tagline, symbolizing the Company’s 150-yea ...

Lady Gaga has been hit with a $100m (£77.4million) lawsuit by a surf company who claim she ripped off their logo. Lost International, a surf and lifestyle brand, filed a complaint against her, in ...

Walmart last tweaked its logo in 2008, when it dropped the star used between Wal and Mart and combined the words into one. The new identity was tied with a period of slumping sales for the company ...

Take the Coke logo, for example. Now, the Coca-Cola font is iconic in its own right. But if you look a little more closely, it holds something dear to the company’s heart—a nod to happiness.