Did Starbucks change its name?
Starbucks is rebranding to "The Starbucks Coffee Company" under the leadership of CEO Brian Niccol, as he makes other ...
Paul Costelloe: ‘I look at everything, what people are wearing, what plates, shapes of mugs – you can do so much more with a creative brain'
Soon to turn 80, the Irish fashion legend has been a designer to Princess Di, Wedgwood and British Airways, produced a ...
QSR magazine1d
The Fix at Starbucks Had to Start with Mobile Ordering
There are endless threads to pull with Starbucks’ turnaround, down to the very ink on customers’ cups as they order. But CEO ...
Marshall collaborates to release coffee blends in support of NIL program
Marshall University has teamed up with a coffee company to release a line of signature blends to benefit name, image and ...
Starbucks cutting 30% of menu items to speed up service
Starbucks is cutting 30% of its food and beverage menu to simplify operations, reduce wait times, and improve the customer ...
Seattle Magazine on MSN1d
At Starbucks, Ceramic Mugs and Handwritten Notes
Starbucks is out to change the perception of itself and a world accustomed to grab-and-go culture. How? Ceramic mugs, handwritten notes and condiment bars. Company CEO Brian Niccol talked about the ...
Starbucks cutting 30% of its 'overly complex' menu
CEO Brian Niccol revealed plans to cut 30% of its food and beverage offerings as it works to simplify its menu. It is part of ...
i2d
I returned to the office after 15 years WFH - I felt like a Gen X dinosaur
Georgina Fuller tried a stint back in the office to brush up her skills. She says it was distracting and inefficient - and ...
Starbucks' CEO is so psyched to bring back a coffee-shop staple that he talked about it 3 times on one call
The coffee giant is trying to make its stores more inviting by adding more comfortable chairs and serving coffee in ceramic ...
thecooldown2d
Starbucks announces major change to its in-cafe services — here's how you can get free refills
Starbucks' nearly 40,000 locations are looking to provide a cozier feeling while cutting waste with new sustainable ...
A top Starbucks analyst went on a stealthy mission to test the company’s vibe shift and saw three signs of tactical changes
On his Starbucks runs in Los Angeles and San Diego, Gargiulo said he was pleasantly surprised to see three of these tactics ...
Starbucks changes: Mugs, macchiato and a new vibe test new CEO’s big plan
The condiment bar is coming back, and diners will get unlimited free refills of iced or hot coffee whether they’re rewards ...