Cracker Jack's Prize In The Box Will Now Be Digitized : The Two-Way Frito-Lay is upending its tradition of including a physical prize with the peanut-and-popcorn treat. Now you'll get a QR code to ...

Almanac: Cracker Jack 01:47. And now a page from our “Sunday Morning” Almanac: February 19th, 1912, 105 years ago today … a PRIZED day for generations of Cracker Jack lovers.

Everyone knows what comes in a box (or bag) of Cracker Jack: kernels of popcorn drenched in a super-sweet molasses-flavored caramel coating, peanuts and a paper-wrapped toy prize. Surprise ...

Cracker Jack was introduced in 1893 by Frederick William Rueckheim at the World’s Columbian Exposition, Chicago’s first world’s fair. He and his brother, Louis, later concocted a secret ...

The introduction of Sailor Jack, the boy saluting us on the side of a Cracker Jack box, was no accident in 1918. The Chicago-based company that produced the famous snack was mired in multiple ...

Cracker Jack was introduced in 1893, sold by brothers Fritz and Louis Rueckheim at the Chicago World’s Fair. The first packaged product was introduced in 1896.