A developer builds an ad blocker for the real world – using AR glasses. Technically exciting, but there are clear limits in ...

Digital Marketing Gurus Akbar Sheikh, Tai Lopez & Russell Brunson Come Under Scrutiny In Norwegian documentary ...

AUSTIN, TX / ACCESS Newswire / June 25, 2025 / In 2025, your logo doesn’t represent the brand. Your face does. Consumers ...

Lessons from Moody’s, IKEA, Adobe, and more. Sign up for HBR Executive Agenda - for insights you need to steer your business now. Only available to HBR Executive subscribers. Peter T. Coleman Leslie A ...

This year has seen a growing trend for subtle rebrands vs big, flashy ones we've seen in years gone by. This has been ...

Infosys Aster™marketing suite and Adobe launch joint offering to enable global brands and marketers to unify customer experience at scale, personalize content to catalyze growth and streamline ...

Canandaigua National Bank, the Rochester area’s largest community bank, has launched a new name and logo as part of a ...

Today’s best campaigns function more like cultural ecosystems than campaigns: they include audience reactions, remix culture, ...

The new HPE rebranding features updated typography and colors for the new HPE logo that includes the signature HPE green ...

Here is a look at why Hewlett Packard Enterprise is marking its 10th anniversary with a rebranding campaign – including a new logo- that signals it is an “essential” partner in the AI era.

A look at the automotive industry demonstrates the importance of developing a brand identity that captures the target market.

The 'jingle' may feel dated, but sound is still crucial to the way consumers perceive brands. How is sonic branding evolving in the modern media landscape?