But will Downy Unstopables keep it fresh until the Super Bowl? I don't think so." The hidden household name begins to wonder what's going on when he hears his belongings being pilfered.

Staring Monday, Procter will launch a new Super Bowl campaign for its Downy fabric softener that will give consumers a preview of what may be in store for them in days to come. A skeptical ...

Tennis champion Venus Williams shares a similar sentiment but decided to partner with Downy to lighten her load, as their newest laundry odor remover, Rinse & Refresh, helps rinse away the most ...

Procter & Gamble (the maker of Downy brand products) does not recommend using Downy Unstopables (or any other product) in a manner inconsistent with the directions on its label. What's ...

Downy leaves clothes feeling so soft you would rather rip them on than off CINCINNATI--(BUSINESS WIRE)--During last night’s Victoria’s Secret Fashion Show, one of the sexiest events of the ...