Before rejoining GroupM as CEO late last year, Brian Lesser was chairman and CEO of data cleanroom InfoSum. Terms were not disclosed.

WPP has bought InfoSum, a data clean room and collaboration startup. Terms of the deal, announced on Thursday, were not ...

Media agencies have eclipsed creative functions in advertising, prioritising data-driven strategies over storytelling, ...

A data collaboration platform which has a major base in Basingstoke has been acquired by WPP. InfoSum will now join GroupM, WPP's media investment group. This move will drive the development of a new ...

The American University of Beirut (ABU) transformed its Career Fair 2025 (held from April 7–11) into an event promoting ...

GroupM, owned by Britain’s WPP and boasting ... Sources suggest the probe may have originated from a routine Goods and Services Tax (GST) investigation at a major agency last year, which ...

The partnership is another proof-of-concept for Adobe’s CDP, which has attracted brands such as Coca-Cola, agencies such as GroupM’s Wavemaker and publishers such as NBCUniversal, as the industry ...

Masood has been working in the advertising industry in Australia since 2009 when he joined Network 10 as an advertising sales ...

StarBiz: As for GroupM Malaysia’s investments in pioneering ... connected TV and streaming services and over-the-top planning and activation down to postcode level where even different messages ...

Media agencies are so far seeing little impact in Australia from the global stock market dump sparked by a trade war on ...

The government’s proposed $1 billion investment in influencers is a win-win situation for the creator economy, especially for ...