Ahead, we dive into everything you need to know about using purple shampoo correctly, plus our top purple shampoo picks to shop for to enhance your hair color. The best purple shampoos for every ...

Aside from applying weekly hair masks, purple shampoo can be a game-changing at-home technique to help keep your color looking fresh. Curious about how exactly to use purple shampoo? Keep reading ...

Can every hair color use purple shampoo? Or is it only for blondes? "Nope—it's only for blondes. Purple is opposite from yellow on the color wheel, which means that the purple tones will ...

With purple shampoo, you can maintain a fresh blonde look and prevent your hair from looking brassy and yellow by just using one every couple of washes, says Kell. But just like any hair ...

The best purple shampoos, according to our testers, include Amika, Kristen Ess, and IGK, and Nexxus. Our picks range in price ...

Purple shampoo does not turn hair purple. Instead, it neutralizes warmer yellow shades that can occur in dyed, lightened, or highlighted hair. Some people also use it to adjust their natural hair ...

Discover the beauty of purple and blue shampoos! Learn how to choose the right one to keep your trending blonde, brunette, or ...

That's where purple shampoo, which is kind of a "toner lite," comes in. Want to learn more and see our experts', editors' and shoppers' favorite picks? Read on or use the links below. This kind of ...

We spoke to hair expert and Colour Director at Taylor Taylor London, Sian Wood, for advice on the best way to use purple shampoo, while answering some of the most asked questions. SQUIRREL_ANCHOR ...

Color-depositing shampoos add specific pigments (either purple, blue or green) onto the hair shaft to maintain your desired color. Based on color theory, blondes should use purple shampoos ...

Purple shampoo should not be used the same way you use traditional shampoos. It’s also not recommended for dark hair. Color wheels are used to represent color theory, which provides information ...