Cracker Barrel CEO Julie Felss Masino said the new logo (right) received positive feedback. While Cracker Barrel CEO Julie Felss Masino dismissed the public anger over the change of the logo of ...

Cracker Barrel will return to its “Old Timer” logo, the American restaurant chain announced Tuesday, reverting to the previous logo after a minimalist redesign received widespread backlash, including ...

Cracker Barrel's new logo isn't quite getting a stamp of approval from some customers. The nationwide restaurant chain and country store, which is known for its comfort food and nostalgic atmosphere, ...

In late August 2025, chain restaurant Cracker Barrel updated its logo to remove the "Uncle Herschel" character that had been present since 1977. Some people decried the rebrand as "woke" while others ...

The White House is taking credit for Cracker Barrel’s decision to scrap its much-maligned rebrand in the wake of presidential criticism. Cracker Barrel announced Tuesday it would revert to its ...

Less than a week after unveiling a controversial new logo that prompted the company's stock value to take a dive and even President Trump to weigh in, Cracker Barrel announced Tuesday that it will ...

Cracker Barrel unveiled a new logo on Tuesday. The chain's new emblem drew disapproval from some Cracker Barrel fans. It's the latest change at Cracker Barrel in an attempt to turn around its ...

Cracker Barrel is reverting back to its "Old Timer" logo after mounting criticism over its recent branding change. The restaurant chain confirmed that its "new logo is going away" in a statement to ...

Cracker Barrel's new logo isn't quite getting a stamp of approval from some customers. The nationwide restaurant chain and country store, which is known for its comfort food and nostalgic atmosphere, ...

Just days after launching a new logo, Cracker Barrel is restoring its previous one amid backlash. Here's what we know about the controversy surrounding the Tennessee-based restaurant and old country ...

Cracker Barrel is bringing back the "Old Timer" to their logo as the kitschy chain faced heavy criticism this week over its rebranding efforts, which intensified when the new logo was lambasted by ...

Cracker Barrel has given in to public demand. The 56-year-old Southern chain announced they are scrapping their new logo after many people criticized the brand for “going woke” by removing the old ...