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Instead of Target addressing its DEI dialback, the retailer continues to work with Black brands like Tone, a personal care line by Kai Cenat.
Kai Cenat is famous for breaking Twitch subscriber records, winning streaming awards and conquering tough games like Sekiro: ...
Explore the Kai Cenat Target campaign aimed at winning back loyal consumers with AMP's personal care products.
Target linked up with Kai Cenat, but a lot of folks in the Black community see it as a cover-up, not a comeback.
As marketers rushed to respond to new tariffs, outside-the-box brand refreshes, classic TV ads and other tactics helped set them apart.
As the Essence Festival of Culture continues to evolve, it continues to be an uplifting space for Black women.