The NBA logo is one of the most iconic designs in sports. We take a look into its origins and the legendary player who inspired the symbol.

Jerry West, the Los Angeles Lakers legend as both a player and an executive who was later dubbed "the Logo," has died at the age of 86.

According to a survey by Onlinebetting.com, fans believe that the Lakers logo is one of the best in the league.

David Stern spent 30 years as the NBA's longest-serving commissioner, but he refused to admit the obvious: Lakers legend Jerry West was the inspiration for the logo.

Second-year Los Angeles Lakers swingman Max Christie has been turning heads throughout this summer, and now he has started to do the same during the preseason. Christie was selected in the second ...

The Lakers superstar put together an insane half of basketball, but no bucker was as ridiculous as his three-pointer from the logo, which has gone viral on social media.

The Lakers unveiled their first global sponsorship with Bibigo, a Korean foods brand, whose logo will appear on the jersey.

In an excerpt from his book about the epic 1969 Lakers-Celtics NBA Finals, the author offers a theory on the night that inspired the most famous logo in sports.

For Lakers star LeBron James, it was an entertaining challenge for parts of last season. At various points in the game, James would pull up from more than 30 feet away and launch an uncontested 3 ...

The Los Angeles Clippers will embark on a total rebrand when they move into Intuit Dome for the 2024-25 NBA season.

The LA Clippers are heading to a new arena next season, and they're bringing a new logo, court and uniforms with them. The team showed off its new look on Monday, blending the past, present and ...

During a timeout at the Lakers vs. Clippers game at Staples Center on Saturday afternoon, the arena's production crew dared to flash the new Chargers logo on the Jumbotron before showing Jeff ...