Caterpillar Inc. is an earthmoving machinery giant but also digs deep as a global, pop culture influence. The Caterpillar brand has been linked to movies, merchandise, sports and celebrities.

Style Edit: H. Moser & Cie and Alpine Motorsports expand their collaboration with the debut of 2 new racing watches, inspired by drivers and mechanics, at the 2025 Spanish Grand Prix in Barcelona ...

George Russell and Andrea Kimi Antonelli showcased the new adidas clothing range, which is inspired by the iconic ...

Business Insider's 10th annual list of the most innovative CMOs includes big companies like Walmart and challengers like ...

The 'Tricky Triangle' lived up to its name this weekend as NASCAR's best struggled to conquer Pocono Raceway ...

The AJ Foyt Racing team will run a tribute livery at Road America (Santino Ferrucci's #14 car) in honor of the late Marlyne Sexton (passed away on June 11), who was the owner of Sexton Properties.

It's not only about the quest for thinness, Bvlgari has recently introduced game-changing chiming watches that musically redefine the brand's sonic landscape: the Octo Roma Grande Sonnerie Tourbillon ...

IWC Schaffhausen’s 2025 line-up includes a collection inspired by the watchmaker’s newest film appearance in 'F1'.

One of the founders of Spire Motorsports has entered an agreement to purchase the NASCAR team owned by Rick Ware and is ...

Saturday night’s race at Atlanta Motor Speedway marks the start of the first-ever TNT In-Season Bracket Challenge. For the ...

Boston Legacy FC now has an official crest to go alongside their rebrand. Legacy FC will join the NWSL as the league's 15th club. They'll compete alongside fellow expansion team, Denver NWSL ...

Boston Legacy FC will be represented by an eight-feathered swan framed at the center of a green and black shield, its crest unveiling on Saturday the latest step as the National Women’s Soccer ...